Contact Us
Please share the answers to the below questions and a member of our team will be in touch to discuss how we can make PR work for you!*
1. What’s your company name? (If you don’t have one yet, just tell us what you’re working on!)
2. Tell us a little about your business. (What do you do? Who is your target audience?)
3. Where are you based? (City & Country)
4. Are you currently operating, or are you in pre-launch?
5. What are you looking to achieve with PR?
- Brand awareness & credibility
- Media coverage in key publications
- Influencer & digital PR engagement
- Launching a new product or service
- Event PR & activations
- Crisis & reputation management
- Not sure yet—help me figure it out!
6. Have you done any PR before?
7. Do you have a website or social media we can check out?
8. Anything else you’d like us to know? (Any specific challenges or goals? Let’s hear it!)
*If you’re building your brand and not quite ready for a full monthly PR commitment, we get it. Check out “The PR Suite” for flexible, stand-alone services designed to give you the essentials to move forward with polish, confidence, and strategy.
Arjan, Barsha South
Dubai, U.A.E.
info@niknakpr.com
- Mon
- 9:00 am – 5:00 pm
- Tue
- 9:00 am – 5:00 pm
- Wed
- 9:00 am – 5:00 pm
- Thu
- 9:00 am – 5:00 pm
- Fri
- 9:00 am – 5:00 pm
- Sat
- Closed
- Sun
- Closed
FAQs
What does NikNak PR do?
NikNak PR is a boutique public relations consultancy based in Dubai, specialising in lifestyle, event, corporate and wellness PR. We help brands, founders and organisations shape clear narratives, secure meaningful media coverage and build long-term visibility. Our work blends smart strategy, strong storytelling and hands-on execution without unnecessary fluff or over-promising. Think of us as your PR fairy godmothers who work with your team to develop the best strategies to meet your business objectives.
What industries does NikNak PR specialise in?
NikNak PR focuses on four core areas:
Lifestyle PR – culture, consumer brands and community-led concepts
Event PR – launches, experiences, sporting and wellness events
Corporate PR – thought leadership, brand positioning and reputation building
Wellness PR – fitness, health, wellbeing and purpose-led brands
This mix allows us to support brands that sit at the intersection of people, purpose and visibility.
Do you specialise in event PR in Dubai?
Yes. Event PR is a core pillar of NikNak PR’s work. We support events in Dubai through strategic media outreach, positioning, press and influencer coordination, and post-event coverage. Whether it’s a lifestyle launch, corporate event, wellness activation or large-scale experience, our focus is on turning moments into long-term brand visibility.
What is lifestyle PR and how does it work?
Lifestyle PR focuses on how a brand fits into people’s lives. It’s about storytelling, relevance and cultural connection rather than hard selling. We position lifestyle brands through media features, trend-led angles, founder profiling and event-led storytelling to build credibility and awareness in a natural, editorial way.
What does corporate PR look like at NikNak PR?
Our corporate PR approach is human-led and strategic. We support businesses with brand positioning, thought leadership, commentary, announcements and media profiling, ensuring corporate stories feel credible, clear and relevant, not dry or overly polished. This works especially well for founder-led and growing businesses.
Do you work with wellness and fitness brands?
Yes. Wellness PR is one of our strongest focus areas. We work with fitness, health and wellbeing brands, events and founders who are building trust-based businesses. Our approach prioritises authenticity, education and long-term credibility over hype, ensuring wellness stories land with integrity.
Do you work with startups and founder-led businesses?
Absolutely. Many of our clients are founder-led brands across lifestyle, wellness, events and corporate sectors. We help founders find their voice, build authority and show up consistently in the media, while keeping PR aligned with business goals and capacity.
What makes NikNak PR different from other PR agencies in Dubai?
We’re boutique, hands-on and honest. We focus on lifestyle, event, corporate and wellness PR, work closely with our clients, and care deeply about fit and outcomes. No cookie-cutter strategies, no unrealistic guarantees, just thoughtful PR done properly.
Where is NikNak PR based?
NikNak PR is based in Dubai, UAE, and works with both local and international brands looking to build visibility across the region.
NikNak PR 